Head of Tanah Datar Tourism, Efrison in Batusangkar, said on Thursday the event is expected to increase tourist arrivals to Tanah Datar, so as to increase local revenue.
The activity will be centered at Istano Basa Pagaruyuang and several other places that will adjust to activities related to the arts and cultural attractions.
He said the 14 events were specific or characteristic of culture in Tanah Datar which could also be followed by other districts and cities in W Sumatra
Among them were the coffee festival, jawi runway, cultural tourism dialogue about the development and preservation of regional tourism, Tanah Datar tourist awards such as competitions writing the most tourism news, the best tourism activists.
There was also a culture parade, a jamba procession which also broke MURI record at this event before, Pagaruyung Expo, and other cultural arts performances.
He said Festival Pesona Budaya Minangkabau 2019 was aimed at preserving, while promoting the charm of Minangkabau tourism, one of which was by broke MURI record.
In 2017 the MURI record that was broken was the largest and the longest "jamba"of processions, and in 2018 the record that was broken was the largest "kawa daun" drink using a coconut shell.
"For this year the plan to break the record of MURI the most talempong players by involving the students in Senior High School.
Festival Pesona Budaya Minangkabau is an annual event in Tanah Datar District which has entered 100 Calendars of Events Indonesia 2019 with Tour de Singkarak (TdS) and Harau Market Event in Limapuluh Kota Regency. (*)
Translated by: Mutiara Ramadhani